How It Works
Prevention Over Recovery
Most solutions help you find what’s already lost.
Trace is built to do the opposite.
Made to keep you connected.
To sense distance.
And to protect your belongings before they’re gone.
Currently in development.
1. Connect
Pair your essentials with Trace.
Keys. Bag. Wallet.
No noise. No effort. Just one simple tap.
2. Track
Trace automatically senses
how close you are to your items.
No input needed, but always in sync.
3. Prevent
If you stray too far, you’re discreetly alerted.
A quiet, haptic alert — just in time
to turn back before someting is left behind.
Why Trace?
Real Experiences. Real Challenges
We didn’t invent the problem.
We just listened.
Our user research uncovered challenges that go far beyond forgetfulness.
Here are some of the voices that inspire Trace.
Supported by
Trace is proudly supported by public and private organizations that back early innovation and purposeful products.





Our Team
Small Ring. Big Impact
Trace is shaped by a team blending bold ideas with technical precision, building a new standard for everyday security.
Hani Farah
Co-founder
Drives product vision and strategy with a focus on market fit and growth.

Line Horskjær
Co-founder
Leads design and user experience to turn ideas into intuitive, elegant solutions.

Ahmed Zaheer Hussain
Embedded Systems Engineer
Crafts core embedded tech with a focus on performance and scalability.

Contact
Something on Your Mind?
We’re building Trace with care and are always open to questions, ideas, or a simple hello.